INDIA: GLOBAL TRADE SHOW TO BOOST TOURISM ARRIVALS

India‘s remarkable growth in tourism, citing 56.93% growth in international tourist arrivals from 1.31 crore in 2014 to 2.06 crore in 2024 . Domestic tourist visits saw an even more impressive surge, rising 129.6% from 128.28 crore in 2014 to 294.53 crore in 2024.

India’s ranking in the Travel and Tourism Development Index improved from 65th in 2013 to 39th in 2024 .

B2B TAKEAWAY: The government is positioning India as a compelling tourism destination, with opportunities for B2B players to tap into both inbound and domestic travel markets.

The B2B travel sector is navigating an unprecedented confluence of challenges—geopolitical conflict, fuel price volatility, and shifting demand patterns. Travel professionals should:

1. Monitor fuel surcharges and pricing announcements from major carriers
2. Diversify destination portfolios to reduce exposure to conflict-affected regions
3. Strengthen partnerships in growth markets (particularly India-Southeast Asia)
4. Review risk management protocols for adventure tourism and monsoon travel
5. Explore opportunities in experiential and immersive travel as consumer preferences evolve The B2B Travel Brief will continue monitoring these developments as they unfold.