Thailand expands its ASEAN–India shopping campaign
Thailand is extending its ASEAN–India Shoppers in Thailand 2026 initiative to encourage visitor spending across shopping, dining, accommodation and lifestyle experiences. The Tourism Authority of Thailand’s campaign involves more than 50 partners nationwide .
The initiative is relevant to India’s outbound travel market, where retail, food, entertainment and premium hospitality can strengthen a destination’s appeal beyond sightseeing alone.
For travel agents and tour operators, coordinated privileges can provide additional package value, encourage longer stays and create opportunities to work with participating retail and hospitality partners.
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