New Campaign Encourages World Cup Visitors to Retu
A new social-media campaign has been launched to encourage international football fans who visited the United States for the World Cup to returnRead More
Tourism Boards Explore AI Tools for Destination Gr
Tourism boards are increasingly exploring artificial intelligence tools to support destination marketing, stakeholder engagement and traveller planning. AI is being used to improveRead More
Visit California names Julie Coker President &
Julie Coker appointed Visit California President & CEO Coker, currently with NYC Tourism + Conventions, will take over Visit California from October 1.Read More
Drones in Tourism: From Aerial Storytelling to Sma
Drones are reshaping travel, tourism, and hospitality by turning destinations into experiences before the guest even arrives, while also improving operations behind theRead More
Indonesia pushes tourism partnerships
Indonesia’s tourism minister used Travel Meet Asia 2026 to call for stronger collaboration and strategic partnerships across the region, underscoring how destination marketingRead More
Destination marketing proves its ROI
A tourism campaign in Townsville generated more than A$110 million in economic impact within ten months, offering a powerful case study for tourismRead More
Navigating New Horizons: The Digital Transformatio
Global travel trade magazines have evolved into multi-platform media hubs, serving both industry professionals and discerning travelers. They provide critical, up-to-date content includingRead More