MEXICO’S HOTEL RECOVERY HITS 83% OF PRE-PANDEMIC LEVELS
Mirai study of 500+ hotels shows Mexican hotel reservations at 83% of pre-pandemic levels, driven by surging direct bookings and FIFA World Cup 2026 co-hosting anticipation. International arrivals and tourism revenue hit record highs in early 2026.
Why it matters for B2B
Mexico’s Tourism Investment Portfolio hit 773 projects in Q1 2026 (up 10% in projects, 16% in investment value). Sun and beach leads at 28% of projects, cultural at 20%, business tourism at 15%. For DMCs and wholesalers: the direct-booking trend is real—hotels are winning back control from OTAs.
Mexico spent over $42.4 billion USD on tourism promotions. Quintana Roo represents 20% of planned investment, followed by Nayarit at 19%.
— Josefina Rodríguez Zamora, Mexico Secretary of Tourism
EDITORIAL NOTE — THETRAVIGATOR.COM
This report is part of TheTravigator’s continuing news coverage of the travel, tourism, aviation, and hospitality sectors. Our editorial team publishes industry news, market insights, partnerships, policy developments, and business updates relevant to the travel trade community. For press releases, partnership opportunities, advertising enquiries, or editorial collaborations, please contact our editorial desk at:
INFO@THETRAVIGATOR.COM
This report is part of TheTravigator’s continuing news coverage of the travel, tourism, aviation, and hospitality sectors. Our editorial team publishes industry news, market insights, partnerships, policy developments, and business updates relevant to the travel trade community. For press releases, partnership opportunities, advertising enquiries, or editorial collaborations, please contact our editorial desk at:
INFO@THETRAVIGATOR.COM
